return
to News
NEWS RELEASE
For Immediate
Release
For more information
contact:
Roy Harry, 440.975.8201,
email: roy@mediaii.com
Media II Wraps Up RIDGID Package Design Business
Willoughby Hills, OH – Ridge Tool Company of Elyria, Ohio, a manufacturer and marketer of professional grade RIDGID® hand and power tools, has tapped Media II, Inc. to design the company’s product packaging graphics for products sold through plumbing supply houses, hardware stores and other retailer outlets such as The Home Depot. Media II will use the RIDGID package design system to complement the RIDGID brand identity and include product use information to help users effectively select and efficiently use products.
Media II was chosen for this business based on its success in redesigning the RIDGID product catalog in 2006. The catalog is now designed for easier product selection and includes intuitive application information to increase sales and user satisfaction.
About Ridge Tool
Ridge Tool Company, a leading manufacturer of hand and power tools, markets its products in more than 130 countries. The company’s broad offering includes pipe threading and drain cleaning machines, and more than 300 types of tools serving the rental, plumbing, HVAC/R, industrial, electrical, petroleum, institutional, commercial and hardware markets. Ridge Tool is a subsidiary of St. Louis, Missouri-based Emerson. Emerson is a global leader in bringing technology and engineering together to provide innovative solutions to customers through its network power, process management, industrial automation, climate technologies, appliance and tool businesses.
.
About Media II, Inc.
For over 30 years, Media II has specialized in meeting the business development needs of business-to-business marketers including Siemens Energy & Automation, Danaher Motion, Ridge Tool Company, Online Development, Röchling Glastic Composites, Rockwell Automation, LayerZero Power Systems and others. The firm provides strategic marketing communications planning, branding, advertising, public relations, graphic design, sales support, web site and e-media, direct mail, exhibit and conference, and package design services.
|
